Taco Bell announced that it is testing a new crispy plant-based Chalupa shell alternative. The Naked Chalupa with a Crispy Plant-Based Shell, will be a new menu item that gives vegans and vegetarians everywhere something to crave.
The new shell is made from a pea protein-based proprietary blend that’s breaded, shaped into the unique Chalupa form and then crisped to order. The shell is certified vegan by the American Vegetarian Association, and just like other items on the Taco Bell menu, customers can customize their order to remove ingredients containing meat, dairy, or egg to make an item vegan.
“We’ve long been a food disruptor, and this time is no different,” said Liz Matthews, Taco Bell’s Global Chief Food Innovation Officer. “We’ve seen our industry follow patterns of sameness, but we understand that consumers are looking for creativity and craveability in this space. So whether someone is craving plant-based protein or crispy chicken or gooey cheesiness, we have something that’s not only flavorful, but also uniquely Taco Bell.”
The Naked Chalupa with a Crispy Plant-Based Shell is currently testing at only one Taco Bell location (2222 Barranca Pkwy, Irvine, California) until June 27, 2021, while supplies last. It will be priced at $3.49 plus tax. For more information, visit: www.tacobell.com
